Toyota chases youth with its oldest car.(2003 Corolla aimed at younger buyers)

OHALA COAST, Hawaii - Toyota Motor Sales U.S.A. Inc. hopes its oldest car, the Corolla, can help alleviate its biggest problem: the need to attract younger buyers.

The company chose the winding, hilly roads of Hawaii's Big Island to introduce the ninth-generation Corolla to journalists. The new subcompact is longer, taller and wider than its predecessor - and, Toyota hopes, more appealing to 20- and 30-somethings than to 40-somethings.

For 2003, Corolla will add style, performance and unique packaging to a formula that will, once again, have broad appeal among younger buyers, said Takeshi Yoshida, Toyota's chief engineer.